So at Point2 we syndicate data for real estate professionals. If you’re a Point2 Agent you already know that you can enter your listing and have it show up on your website. You also know that your listing will, via Handshake™ share on all your Handshake™ partners’ websites. You know too, now, that your listing can syndicate to our syndication network of 14 partners including:
Googlebase, New York Times, Trulia, Point2homes, Propsmart, Edgeio, LiveDeal, Yahoo Classifieds, Real Estate Advisor, US Condo Exchange and more. Now you can also buy Spotlight ads on Point2homes and New York Times and automatically create a Google Adwords for your listing.
You also know that you completely control where your listings go and how they are displayed. You know that your brand and contact info are always displayed with your listings.
You know exactly how much traffic: detailed views, clicks and prospects that your listing is generating and from what source. You are able to make accurate ROI calculations. You know that your seller can log in and see the results, and you know they will love you for it.
Today, Zillow announce that agents can enter for sale listings into Zillow. So what I want to know is this: If you were an agent or broker adding listings to our system would you opt them in or out of Zillow?